Podcasting Jobs from from 🇳🇱 The Netherlands to Spain 🇪🇸 + A German Insider Look
Eurowaves #36
Hi podcasters,
How is spring treating you? Kind reminder, it also happens to also be tax season, depending on where you are in Europe.
In this issue, we are getting a special look at the German podcasting market, Spanish podcast recommendations, local and international upcoming events, and community news including three jobs spanning from the UK and the Netherlands to Spain.
Before we get into it…
Jullian Androkae and I's first interview together as PodVision! We talk everything from how we met, our immigrant experience and, of course, podcasting. Thank you so much Mariana Lanzilli for having us on Arrivals Pod to share our story.
🇪🇺 Podcasting & Community News 🇪🇺
🏆 Emotions of Change, a Zürich-based independent production is nominated for The Webby Awards for “Best Limited Series”. Go vote!
🗞️ TrueFans.fm announced Claire Waite Brown as the new Head of Community. Claire will take the lead on building and nurturing the TrueFans community, engaging with members and representing the TrueFans brand across all our major channels.
💼🇬🇧 Podcast Discovery (UK-based) is hiring a Marketing Manager to support their clients’ podcast growth.
💼 🇳🇱 Podimo is hiring a new Senior Podcast Producer in Amsterdam, North Holland.
💼🇪🇸 Padel Sports Podcast is hiring a Spanish and English Speaking Podcast Producer Madrid or Spain-based, working with a production company remotely: working with UK-based team, Message Heard. Option for fully remote position. (source: Podnews).
🇬🇧 The Podcast Show is promising its most international edition yet! Join the 5th edition of the show — the biggest and boldest yet.
Use EURW10 for 10% discount.
Eurowaves Update ☘️
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A look into the German podcasting market, with Maria Lorenz-Bokelberg 🇩🇪
Maria Lorenz-Bokelberg is founder and co-CEO of the podcast studio Pool Artists, that had its 10th anniversary in 2025.
Maria has been working in front and behind microphones for many years and already produced podcasts when she still had to explain them. Aside of her production work, you can find her as a speaker at conferences as well as a consultant for all big and small companies, brands and people in the podcast field. Her company Pool Artists produces many well-known German podcasts, such as Verbrechen and Alles Gesagt for ZEIT ONLINE, Faking Hitler for STERN, Batman unter Toten for Spotify, but also inhouse productions like Die Nilz Bokelberg Erfahrung and Gästeliste Geisterbahn.
You can connect with Maria on LinkedIn here.
What’s your podcasting origin story?
In 2010, I was a student of American Studies at Humboldt University in Berlin. We regularly had speaker from the US coming over and teaching us, which was great! One time there was a person there working in news and politics and she spoke about a new medium which in the US quickly gained popularity and grew stronger and stronger. And that medium was podcasts. I had never heard of it. A couple of weeks later, my friend told me about a show she liked and just like that I was in love with the medium. Created my own show, bought equipment, helped friends, helped friends of friends, wrote my first invoice and suddenly it was my full time job. Today, I own a production company with 24 employees and still love the medium very much.
What do you think makes the German podcasting market stand out and have a high(er) potential of growth?
Germany has a long and diverse history of loving audio drama. We all grew up with it and cherish audio story telling very much. We are also a country that is interested in genres as crime, history, news, etc. which are all genres that fit to the podcast medium very well.
Germans are also a people of loyalty and once we decide to stick with a show, we will listen to it forever through thick and thin, which is great for advertisers.
What is one service you offer to podcasters through Pool Artists today which you never would have imagined needing in 2015?
I think one thing that we always talk about nowadays with clients, that we would have never thought would be such a core topic, is obviously video. I went into this industry fully thinking my work and life would circle around all things audio. Never would I have thought that something that makes podcasts much more expensive and production much more complex would be so dominant. I am not sure, if it will scale back a bit over the next years, but yeah. Video is a surprise.
You are also a co-founder of Sounds Good, a company focused on strategic and creative podcast advertising. How does your approach to partnerships stand out from traditional ad-buying?
Our approach at Sounds Good differs from the “classic” podcast sales model (if that’s even the right term) in two main ways: we operate independently in the market, and we build every partnership from scratch rather than following a template. We also work closely with the big established sales houses, and we come in when brands and podcasts need more than a standard placement. That’s why we bring everyone to the same table - brand, podcasters/creators and the sales partner - and develop a tailored audio strategy that truly fits the format. At the same time, we advise brands holistically on audio and think beyond one-off podcast bookings over a longer horizon: which partnerships make sense when, and why.
That’s how we make sure it improves the listening experience rather than disrupting it: the integration has to match the show’s DNA: its tone, its attitude, its community, and when it makes sense, we extend the idea beyond the podcast into other creator channels. Most importantly, if there isn’t a real fit, we tell our brand partners. Our 10+ years in the podcast business help us spot that fit early and get it right.
Based on your experience producing and supporting podcasters in monetizing, what’s your number one tip for audio creators in 2026?
Know and love what you’re talking about, think in long term, be consistent, be good at what you do and have fun with it. Listeners are smart, they will know.
Share with us 2-3 recommendations of underrated German podcasts you love.
I would recommend Scambit, a short podcast about a chess scandal, as well as Teurer Wohnen, a podcast about the sometimes weird, sometimes illegal, always outrageous ways the real estate business works in Berlin and other big cites. Hört Hört, a podcast about other podcasts featuring recommendations only, is always fun.
Thank you, Maria!
🎙️🌍 Podcast Recommendations 🌍🎙️
Each week, wine educator and former BBC political producer Abbie Bennington sits down with journalists, politicians, and politicos to uncork the wines to match defining moments of their careers. For every story told, Abbie pairs a wine from the same vintage or a style they enjoy. Guests also give us an insight into their lives by revealing their midweek supermarket tipple (strictly for show) and take on the ultimate challenge: guessing the current price of a wine from their birth year.
Every week Polyester's head girlies Ione Gamble and Gina Tonic take you down a weekly rabbit hole of online discourse and pop culture - from trad wives and surrogacy to porn stars and unhinged press tours. Exploring the intersection of IRL and URL through a feminist lens, the Polyester Podcast is your weekly digest on absolutely everything everyone on the internet is talking about.
Talk Eastern Europe is your weekly deep dive into the heart of Central and Eastern Europe. Hosted by Adam Reichardt, Alexandra Karppi, and Nina Panikova, this podcast brings you expert analysis, thought-provoking commentary, and engaging interviews on the region's most pressing issues. From the ongoing war in Ukraine to the rise of populism and the challenges of European integration, the podcast explores the complexities of the region and the forces shaping its future.
Want to see your podcast recommended?
🇪🇸 Podcasts from Spain 🇪🇸
Andrea Morán is a Spanish podcast writer and producer focused on narrative audio and cultural storytelling. Her work moves between journalism, documentary, and branded podcasts, with projects that have expanded into TV adaptations. She also writes Punto de Escucha, a newsletter exploring the craft and future of audio storytelling.
(De eso no se habla): With a delicate narrative approach, Isabel Cadenas Cañón explores personal and family conflicts that resonate within Spain’s recent history. These are intimate and collective silences that finally find a space to be broken. This is an independent project, backed by numerous awards, that showcases the full potential of narrative podcasting and its ability to deeply connect with listeners.
(De eso no se habla): Con una narrativa muy delicada, Isabel Cadenas Cañón aborda lo que suele permanecer oculto, conflictos personales o familiares que resuenan en la historia reciente de España. Son silencios íntimos y colectivos que aquí encuentran un espacio para romperse. Se trata de un proyecto independiente avalado por multitud de premios que demuestra el alcance del pódcast narrativo y la conexión que puede tener el audio con los oyentes.
No sé cómo era antes: In the European Union, one in three women has experienced gender-based violence, including threats, physical or sexual violence, yet only a minority report it. This gap is also present in Spain, where some women turn to social media as a first space to share their experiences. No sé cómo era antes, a production by Cadena SER and Podium Podcast, examines why some women speak out online before turning to the justice system. Through one woman’s story the podcast builds an intimate and unsettling narrative around gender-based violence. It is a difficult story, told with sensitivity and a glimmer of hope.
No sé cómo era antes: En la Unión Europea, una de cada tres mujeres ha sufrido violencia de género (física, sexual o amenazas), pero solo una minoría denuncia. Esta brecha también está presente en España, donde algunas mujeres encuentran en las redes sociales un primer espacio para compartir sus experiencias. No sé cómo era antes, una producción de la SER y Podium Podcast, se pregunta por qué algunas de ellas hablan antes en lo público que en la justicia. A través de la historia de una mujer, el pódcast construye un relato íntimo e incómodo sobre la violencia de género. Una historia dura, contada con sensibilidad y con un horizonte de luz.
Nacional II: The Road to Exile: Nearly 90 years after the start of the Spanish Civil War, many of its stories remain untold. In Nacional II: La ruta del exilio, the team behind Carne Cruda (now an independent studio after its origins as a radio show) blends documentary and fiction to create a dialogue between the Republican exile and the one that has taken place in Gaza in recent months. A moving and original way of weaving together voices and timelines.
Nacional II La ruta del exilio: Hace casi 90 años que empezó la guerra civil española y todavía nos quedan muchas historias que contar son ella. En este pódcast el equipo de Carne Cruda (que empezó siendo un programa de radio y ahora es una emisora/estudio independiente) combina documental y ficción para trazar un diálogo entre el exilio republicano y el que ocurrido en Gaza en los últimos meses. Una manera original y emotiva de cruzar voces y tiempos.
Thank you, Andrea!
You can connect with her on LinkedIn here.
🚀Events and Opportunities🚀
HARK Live 2026 (Manchester, England)
HARK Live will bring together agencies, businesses and brands from across the digital audio advertising ecosystem for a day of insight, discussion and networking, marking the official launch of HARK Collective.
When? April 29.
MPN Awards (International)
The MPN Awards are open to all marketing podcasts. We want to celebrate the podcasts YOU love too — the marketing peers, mentors, and heroes who keep us entertained, informed, and inspired. This is our chance to shine a light on the voices across the entire marketing podcast community. English-language only.
When? April 30.
P.S. Eurowaves is a media partner and I’m a judge. Send in your submissions!
Independent Podcast Awards (UK & Ireland)
The Independent Podcast Awards were launched in 2023 by whynow Media and the Verbal Diorama podcast team to help uncover the talent that we have in the UK but that doesn’t always get recognition it deserves. Currently only podcasters that are based in the UK or Ireland are eligible to enter the awards. If 50% of your team is based in the UK or Ireland then you also qualify.
Deadline? June 8.
That’s it for now!
Andreea








